B2B Sales Blog

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Serengeti success
B2B Sales

Case study: Serengeti – from Go-To-Market to Predictable Revenue

With over 10 years of experience, Croatia-based Serengeti Ltd. has been developing custom software applications for product vendors and device manufacturers in Western Europe.   The Challenge In 2013, Serengeti faced the problem that their relationships and referrals from existing networks didn’t bring enough business to substantially grow the team

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Go To Market

8 questions when expanding into a neighbouring country

There are limits to the growth you can do where you are presently. (That’s actually true personally and professionally.) Growth involves new markets and new frontiers almost by definition. But a lot of companies (and their sales teams) tend to make a plan (which is often more operations than actual

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Lead Generation

Sales Automation: Content and Context

Yesterday, I received a LinkedIn connect request that got my full attention. Let’s deeply analyse it here for the purpose of better understanding the important difference between content and context. So, this is what I’ve received from a Business Development Manager of a software development company – he sent me

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German Market

What’s the role of voicemail, LinkedIn, and SMS in DACH?

SalesHacker did an “Ultimate Sales Engagement Survey,” and the results are live at that link. Some is predictable: LinkedIn is only effective if you have a tailored message, for example. C-Suiters often don’t have office phones (that might be less predictable) but even if they do, they don’t necessarily want

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email prospecting
Lead Generation

11 Tips to Improve your Email Prospecting

One-to-one email prospecting is by far the most successful lead generation method in high ticket B2B sales. If you do it, please do it right! On behalf of our clients we do email prospecting since 2012, actually we stopped cold calling in 2014 because our emails are more effective –

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time-to-market
Go To Market

Time-to-market in a new segment

If you want to grow a business, what do you typically need to do? Basic ways: Increase revenue from core products/services Enter new markets or verticals   The first one is hard because at a certain point, unless you’re asking people to repurchase every year, there’s a saturation mark on

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B2B Sales

We send emails on behalf of our clients

Martin, Co-founder and Sales Principal at BizXpand says: “We send emails on behalf of our clients. First, we research companies and people and then we send them a series of well written emails. We have optimized this process and can send around 500 emails to 150 new people every month.”

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Google Analytics 2020-05-20
Lead Generation

Blogging Is Selling

Here’s an actual screenshot of our Google Analytics dashboard. It was taken on May 20, 2020 and shows www.bizxpand.com website traffic between May 20, 2016 and May 19, 2020. I’m sharing this for those, who still believe blogging is just for marketing and brand awareness and doesn’t generate sales leads.

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cold calling works
Lead Generation

Cold calling works well if your CTO does it

There are dozens of articles – and LinkedIn sales influencer videos – about cold-calling every month. People have a million different theories on it, all divided into two camps: “It doesn’t work. It’s dead.” “It’s alive and well and I make millions with it.” I’ll keep it fairly simple for

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Our Services

Lead Generation & Sales DACH

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