We work with a number of industries in the German speaking market. None has changed more strongly and more times than manufacturing. In fact, our 2021 analysis had Manufacturing as our most productive industry segment and good chance it will be our 2022 winner as well. What is going on?
As everyone returns from holiday, I thought it might be useful to talk about how outbound lead generation is working this year. Here are some highlights when reviewing the data and comparing to previous years.
In another post we wrote about the The 3 Types Of Sales Leads. The article picked up and created some discussions on social media – here’s the TL;DR version of it. 😉
We all hear sales people say: “This call was not a qualified sales lead!” Ok, let me try to clarify the 3 different types of B2B sales leads and why there is no one-fits-all:
Here’s an excellent podcast with Matt Mayfield, co-founder of Bizxpand about outbound lead generation and his tipps & tricks to figure out the recipe that works.
“Kaltakquise, gibts das noch?” Vor 2 Monaten stellte unser Kunde einen neuen Vertriebsleiter für Deutschland ein. Als wir einander vorgestellt wurden, hat er gemeint “Herr Weiss, ich habe schon einiges über die erfolgreiche Zusammenarbeit gehört aber ich muss zugeben, dass ich sehr verblüfft war, als ich erfahren habe, dass BizXpand
Anyone can send emails and post on LinkedIn. In this article, Matt Mayfield discusses some great Outbound Techniques – Outside of BizXpand, I am personally consulting several US companies with their own internal SDR (Sales Development Reps) focused on US customers. For these companies, the value of single lead can
You might have heard about BizXpand’s founders Matt Mayfield and Martin Weiss but there are 6 more great team players. Once in a while we go out for pizza & beer. Take a look at the pictures from our last team meeting in March 2022.
Outbound lead generation in B2B SaaS and Services has many aspects (cold email, LinkedIn, cold calling, multichannel, …) but the most important aspects are common to all outbound sales activities:
We reviewed all our mature client campaign performance in 2021. Results were consistent with previous years, but this year we did a big more analysis and discovered some surprises: What drives conversion in sales lead generation We continued to use a variation of our 2020 multi-channel (LinkedIn and email)
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