B2B Sales Blog

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German Market

2020 recession possibility: What industries are safe?

There is some belief that Germany is already in an industrial recession, and that it might continue as a full-blown recession or a downturn into 2020. There are all sorts of different theories on how this might play out, such as “Fight the recession with spending” or “Double down on

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About Bizxpand Martin Weiss
German Market

Trying to do biz in Germany? We’ve got a test market for you.

Europe’s largest national economy is (somewhat obviously) Germany, which is fourth globally in nominal GDP. (Behind the United States, China, and Japan.)  Germany’s economic output is even more relevant because it has about 80M residents, whereas the U.S. has over 300M, China has over 1 billion, and Japan has about

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German Market

Five ways the German/DACH market is specifically different

Five ways the German/DACH market is specifically different Fact: Every global market you can play in is different. Fact: Germany is the largest economy in Europe. Fact: There is money to be made here. But then we come to our first fiction. There are thousands of articles online about the

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German Market

Competing with the locals: All about product-market fit

Martin works a lot with international B2B services companies in the software and IT space that want to enter the DACH market (Germany, Austria, Switzerland). One issue that comes up a lot is this idea of “don’t compete with locals.” For example, a German IT services company (prospect) to an

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Simply The Best
German Market

Simply The Best – in a B2B sales context

We all remember the song “The Best” originally recorded by Bonnie Tyler but made famous by Tina Turner in 1989:   You’re simply the best Better than all the rest Better than anyone Anyone I ever met     Sure, to be the best is what we want to hear

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Vienna as key to German sales market
German Market

[2019 Update] The secret sauce to winning the German sales market

Europe’s largest national economy is (somewhat obviously) Germany, which is fourth globally in nominal GDP. (Behind the United States, China, and Japan. Germany’s economic output is even more relevant because it has about 80M residents, whereas the U.S. has over 300M, China has over 1 billion, and Japan has about

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