B2B Sales Blog

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Global Business Hub is Vienna
German Market

Global business: 6 reasons Vienna is a hub

Last week, we wrote a post about the secret sauce to winning the German sales market. In short: use Austria as a test market. It’s smaller, it’s technologically-advanced and cosmopolitan, and it’s German-speaking. Most approaches that work in Austria work in Germany, although Germany can make you a lot more

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expanding overseas
German Market

How To Lower Your Risk When Expanding Overseas

International growth (expanding overseas) is always on the table when looking at how to make your business grow. If you are B2B and complex decision processes apply, the risks associated with this expansion are often too big to absorb.

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Outbound B2B Lead Generation in DACH